Thursday, October 18, 2012

1 comment:

  1. I personally think that all of the redbull commercials are pretty unrealistic. No product will actually give you wings. But I also think that it is very clever of the advertisers of RedBull to use wings to draw in consumers because who wouldn't want to be able to fly? Ever since I was a kid, if asked what super power I would want, it would be to fly. This commercial is probably one of the more realistic ones because the point of an energy drink is to make a person respond faster and to have more energy. I don't think any chess player would actually play this fast but it was a good idea. The RedBull commercials appeal to the Pathos side of advertising because they are appealing to the consumers who long to be able to fly or play chess at that speed. It seems that advertisers are using the pathos side of advertising a lot nowadays.

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